Academy Clash is an award winning mobile application designed to reduce CO2 production by creating a battle between our university’s academy’s. The students and teachers earn points based on real-world activities. During this project I was responsible for creating the  brand identity, communication and designing the rules game-wise of our application. 
About the project. 
By tracking real-world activities we decided who produced the least CO2. We used a number of ways to track these real-world activities to assign points to the academy’s and individual students and teachers.
Thrash sorting and reduction
At the HAN there are quite a few bins where you can separate your trash. Using weight detecting plates we can detect how much waste has been deposited by a building on the HAN campus. This in turn earns you points for the building and your own personal score. 

Reduce plastic waste
Plastic is killing the oceans, period. It is one of the worst climate polluters. Utilizing the HAN card we track who buys what kind of packaging, buying recycled packaging earns you points for your building and personal score. 
Reusable cups
By buying and (repeat) using a reusable cup in any of the canteens at the HAN you score points, tracked via your HAN card. Again, this earns you additional points for your building and personal score. 
Reducing unnecessary printing
The world is becoming more and more digital, still there are teachers or students who will print out entire booklets. Often this is unnecessary, a .PDF will suffice. By tracking how much everyone prints, again using the HAN card, there will be a deduction of points for your building as well as personal score. 
Making the results visible. 
By contacting an interactive LED floor company we managed to get an interactive LED floor free of charge. The floor is placed at the entrance of every building, displaying the score of said building in a visual way. If the building scored high that day, walking on the floor will produce flowers and pretty greenery, if the building scored low that day, walking on the floor will produce flames and dead foliage. This visual reminder will force the students and teachers of the HAN to think about CO2 reduction every single day. 
The lessons I took away from this project
During this project I focused too much on the visual style and identity of the prototype, before working out the mechanics and dynamics of the game properly. Me and my team were very excited to just create and build the prototype, without properly testing and working out the mechanics and dynamics of the game. This led to some issues later in the project, we already implemented some features that didn’t add to the game at all, and only made it more complicated. In the future I will focus on making sure the game is fun to play before actually trying to finish it. 

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